Twist It Up Comb Shark Tank Update

Twist It Up Comb Shark Tank Pitch

Noel Durity appeared on Shark Tank Season 10, Episode 12, which aired on January 26, 2019, with comb for twisting afro-centric hair.

Twist It Up Comb is listed in the Cosmetics Beauty category. In plain terms, the business is described as comb for twisting afro-centric hair.

Twist It Up Comb asked the Sharks for $225,000 for 15%, implying a valuation of about $1.5 million.

On the show, Twist It Up Comb made a listed deal with Mark Cuban and Daymond John for $225,000 for 25%.

If treated as straight equity, the listed deal works out to about $900,000 implied valuation, down from the original $1.5 million implied valuation.

This pitch is included as context for the more important question: what happened after Shark Tank.

Twist It Up Comb After Shark Tank

Twist It Up Comb accepted an on-air deal for its hair-twisting comb, and the company continued selling after the episode. (Twist It Up Comb Shark Tank Update

The product stayed focused on textured-hair grooming, with the comb marketed as a tool for creating twists without the sponge mess or residue. (Twist It Up Comb Shark Tank Update

The official store remains the current product hub, with the company still positioned around the original Twist It Up tool and related grooming accessories. (Twist It Up Comb website

Sources

Sources used for this page: Shark Tank API pitches