Butter Cloth Shark Tank Update

Butter Cloth Shark Tank Pitch

Dahn Tran and Gary Falkenberg appeared on Shark Tank Season 10, Episode 4, which aired on October 28, 2018, with stylish comfortable professional cotton shirts.

Butter Cloth is listed in the Clothing Fashion category. In plain terms, the business is described as stylish comfortable professional cotton shirts.

Butter Cloth asked the Sharks for $250,000 for 10%, implying a valuation of about $2.5 million.

On the show, Butter Cloth made a listed deal with Robert Herjavec for $250,000 for 25%.

If treated as straight equity, the listed deal works out to about $1 million implied valuation, down from the original $2.5 million implied valuation.

This pitch is included as context for the more important question: what happened after Shark Tank.

Butter Cloth After Shark Tank

Butter Cloth accepted an on-air Shark Tank deal for $250,000 for 25%, then continued operating after the episode. (ButterCloth Shark Tank Update

By July, 2024, update sources put Butter Cloth's annual revenue around $6 million. (ButterCloth Shark Tank Update

They don't neccessarily want to get into a gazillion stores, they want slow, managed growth. (ButterCloth Shark Tank Update

In July, 2021, the company introduced underwear to the line. (ButterCloth Shark Tank Update

Since airing less than a year ago, ButterCloth came out with a "Robert Herjavec Collection." They get an update segment in season 11, episode 1105 where they introduce the Robert collection. (ButterCloth Shark Tank Update

The current brand site points customers to buttercloth.com. (Butter Cloth website

Sources

Sources used for this page: Shark Tank API pitches