Goumi Shark Tank Update

Goumi Shark Tank Pitch

Lili Yeo and Linsey Ebuen appeared on Shark Tank Season 11, Episode 17, which aired on March 27, 2020, with cute, functional, scratch-protection line of organic cotton baby essentials.

Goumi is listed in the Children category. In plain terms, the business is described as cute, functional, scratch-protection line of organic cotton baby essentials.

Goumi asked the Sharks for $1,000,000 for 80%, implying a valuation of about $1.3 million.

On the show, Goumi made a listed deal with Kevin O'Leary for $1 million line of credit at 9% for 10% equity.

If treated as straight equity, the listed deal works out to about $10 million implied valuation, up from the original $1.3 million implied valuation.

This pitch is included as context for the more important question: what happened after Shark Tank.

Goumi After Shark Tank

Goumi accepted an on-air Shark Tank deal for $1 million line of credit at 9% for 10% equity, but follow-up reporting says the deal did not close after filming. (Goumi Shark Tank Update

90% of their sales are online, so a drop in retail store traffic didn't affect them. (Goumi Shark Tank Update

The company added adult clothing to their line with items like hoodies, sherpa jackets, robes and tee shirts. (Goumi Shark Tank Update

The current brand site points customers to goumikids.com. (Goumi website

Sources

Sources used for this page: Shark Tank API pitches