Beddley Shark Tank Update

Beddley Shark Tank Pitch

Lola Ogden appeared on Shark Tank Season 11, Episode 18, which aired on April 3, 2020, with 3-sided easy open and close duvet cover.

Beddley is listed in the Lifestyle Home category. In plain terms, the business is described as 3-sided easy open and close duvet cover.

Beddley asked the Sharks for $150,000 for 10%, implying a valuation of about $1.5 million.

The source data lists no completed on-air deal for Beddley.

This pitch is included as context for the more important question: what happened after Shark Tank.

Beddley After Shark Tank

Beddley left Shark Tank without a deal, then continued selling its three-sided duvet covers. The company had a rough patch, but the later public trail is not simply closed. (Beddley Shark Tank update

Follow-up reporting says Beddley came back after earlier uncertainty and reached about $4 million in lifetime sales by June 2021, with new product lines planned. (Beddley follow-up reporting

Beddley.com is active and sells duvet covers, pillowcases, and bedding bundles, so the current status should be active rather than out of business. (Beddley official site

Sources

Sources used for this page: Shark Tank API pitches