UnbuckleMe Shark Tank Update

UnbuckleMe Shark Tank Pitch

Barb Heilman and Becca Davison appeared on Shark Tank Season 11, Episode 21, which aired on May 6, 2020, with car seat buckle release tool .

UnbuckleMe is listed in the Travel Auto category. In plain terms, the business is described as car seat buckle release tool .

UnbuckleMe asked the Sharks for $100,000 for 10%, implying a valuation of about $1 million.

On the show, UnbuckleMe made a listed deal with Mark Cuban and Lori Greiner for $100,000 for 20%.

If treated as straight equity, the listed deal works out to about $500,000 implied valuation, down from the original $1 million implied valuation.

This pitch is included as context for the more important question: what happened after Shark Tank.

UnbuckleMe After Shark Tank

UnbuckleMe accepted an on-air Shark Tank deal for $100,000 for 20%, then kept operating after the episode. (UnbuckleMe Shark Tank Update

Update sources put UnbuckleMe annual revenue around $500,000. (UnbuckleMe Shark Tank Update

The product sold out on the night the show aired, but they're back in stock now on Amazon. (UnbuckleMe Shark Tank Update

The company also added a travel tray, snack cup and other items to their line. (UnbuckleMe Shark Tank Update

The current brand site points customers to unbuckleme.com. (UnbuckleMe website

Sources

Sources used for this page: Shark Tank API pitches