TERRA-Core Shark Tank Update

TERRA-Core Shark Tank Pitch

Greg Nigro appeared on Shark Tank Season 11, Episode 8, which aired on November 16, 2019, with air-filled workout surface that increases muscle activation.

TERRA-Core is listed in the Fitness Outdoors category. In plain terms, the business is described as air-filled workout surface that increases muscle activation.

TERRA-Core asked the Sharks for $300,000 for 15%, implying a valuation of about $2 million.

On the show, TERRA-Core made a listed deal with Lori Greiner for $300,000 for 22.5%.

If treated as straight equity, the listed deal works out to about $1.3 million implied valuation, down from the original $2 million implied valuation.

This pitch is included as context for the more important question: what happened after Shark Tank.

TERRA-Core After Shark Tank

TERRA-Core accepted an on-air offer, but follow-up reporting says the deal did not close. The company kept selling the balance-training platform anyway. (TERRA-Core Shark Tank update

The revenue trail improved after the episode. Follow-up reporting put annual revenue around $500,000 in July 2021, then about $1.4 million by July 2022. (TERRA-Core follow-up reporting

The current Terra-Core fitness site sells the original trainer, accessories, and workout programming, keeping the brand centered on unstable-surface strength and balance training. (TERRA-Core official site

Sources

Sources used for this page: Shark Tank API pitches