Swipensnap Shark Tank Update

Swipensnap Shark Tank Pitch

Alina Kravchenko appeared on Shark Tank Season 12, Episode 11, which aired on January 21, 2021, with one hand diaper cream applicator.

Swipensnap is listed in the Children category. In plain terms, the business is described as one hand diaper cream applicator.

Swipensnap asked the Sharks for $120,000 for 10%, implying a valuation of about $1.2 million.

On the show, Swipensnap made a listed deal with Kevin O'Leary and Lori Greiner for $120,000 for 50%.

If treated as straight equity, the listed deal works out to about $240,000 implied valuation, down from the original $1.2 million implied valuation.

This pitch is included as context for the more important question: what happened after Shark Tank.

Swipensnap After Shark Tank

Swipensnap accepted an on-air Shark Tank deal for $120,000 for 50%. Later reporting says the deal closed after filming. (SwipenSnap Shark Tank Update

By July 2024, Swipensnap was reported at about $1 million in annual revenue. (SwipenSnap Shark Tank Update

Alina is still working a full time job as well as running the business. (SwipenSnap Shark Tank Update

Earlier in 2021, The founder released a new version that works on both large and small threaded tubes. (SwipenSnap Shark Tank Update

The founder also has a "contact for licensing" tab on her website. (SwipenSnap Shark Tank Update

Swipensnap now uses swipensnap.com as its customer-facing site. (Swipensnap website

Sources

Sources used for this page: Shark Tank API pitches