HiccAway Shark Tank Update

HiccAway Shark Tank Pitch

Dr. Ali Seifi, Victorr Feilberg, and Amanda Azapour appeared on Shark Tank Season 13, Episode 12, which aired on January 20, 2022, with a straw that instantly treats hiccups.

HiccAway is listed in the Health SelfCare category. In plain terms, the business is described as a straw that instantly treats hiccups.

HiccAway asked the Sharks for $250,000 for 10%, implying a valuation of about $2.5 million.

On the show, HiccAway made a listed deal with Mark Cuban for $250,000 for 20%.

If treated as straight equity, the listed deal works out to about $1.3 million implied valuation, down from the original $2.5 million implied valuation.

This pitch is included as context for the more important question: what happened after Shark Tank.

HiccAway After Shark Tank

HiccAway accepted an on-air Shark Tank deal for $250,000 for 20%. Later follow-up coverage says the deal closed. (Hiccaway Shark Tank Update

As of August 2024, HiccAway was reported at about $11 million in lifetime sales. (Hiccaway Shark Tank Update

The HiccAway product is available internationally on Amazon, in Walmart and HEB stores in the USA and in retailers in the UK, Canada, Spain, Australia, Germany, Italy, Japan and China. (Hiccaway Shark Tank Update

Sources

Sources used for this page: Shark Tank API pitches