Apolla Shark Tank Update

Apolla Shark Tank Pitch

Kaycee Jones and Bri Zborowski appeared on Shark Tank Season 13, Episode 18, which aired on April 1, 2022, with high performance compression socks that help relieve foot pain.

Apolla is listed in the Clothing Fashion category. In plain terms, the business is described as high performance compression socks that help relieve foot pain.

Apolla asked the Sharks for $300,000 for 15%, implying a valuation of about $2 million.

On the show, Apolla made a listed deal with Lori Greiner for $300,000 for 25%.

If treated as straight equity, the listed deal works out to about $1.2 million implied valuation, down from the original $2 million implied valuation.

This pitch is included as context for the more important question: what happened after Shark Tank.

Apolla After Shark Tank

Apolla accepted an on-air Shark Tank deal for $300,000 for 25%. Later follow-up coverage says the deal closed. (Apolla Shark Tank Update – Did These Socks Win Over America?

As of 2022, Apolla was reported at about $4 million in sales. (Apolla Shark Tank Update – Did These Socks Win Over America?

In the immediate aftermath of the original air date, the company sold out of most of its inventory and began taking back orders. (Apolla Shark Tank Update – Did These Socks Win Over America?

A week after the episode aired, the founders told the Idaho State Journal Apolla “couldn’t be happier with our deal.” The first rerun of the episode aired in July 2022, just four months after the original broadcast. (Apolla Shark Tank Update – Did These Socks Win Over America?

By July 2022, Apolla still had a 6–10 day backlog on orders, but planned to triple Apolla's production capacity by the end of summer 2022. (Apolla Shark Tank Update – Did These Socks Win Over America?

Sources

Sources used for this page: Shark Tank API pitches