Mella Shark Tank Update

Mella Shark Tank Pitch

Ben Seidman, Anya Babbitt, and Daniella Morgan-Pascualvaca appeared on Shark Tank Season 15, Episode 16, which aired on March 1, 2024, with Connected pet care devices.

Mella is listed in the Pet Products category. In plain terms, the business is described as Connected pet care devices.

Mella asked the Sharks for $250,000 for 2.5% equity, implying a valuation of about $10 million.

On the show, Mella made a listed deal for $250,000 for 6% equity.

If treated as straight equity, the listed deal works out to about $4.2 million implied valuation, down from the original $10 million implied valuation.

This pitch is included as context for the more important question: what happened after Shark Tank.

Mella After Shark Tank

Mella accepted an on-air deal for $250,000 for 6% equity. After filming, that deal closed. (Mella Shark Tank Update – Shark Tank Season 15

Mella whenever companies do a press release about a Shark Tank deal, it's a good indicator the deal closed. (Mella Shark Tank Update – Shark Tank Season 15

In June 2024, Mella announced a major partnership with Vetspire, a digital platform for veterinary clinics. (Mella Shark Tank Update – Shark Tank Season 15

Mella launched app versions for Mac and Windows, priced at $15 per month or $90 per year, making Mella's tech more accessible to both vets and pet parents. (Mella Shark Tank Update – Shark Tank Season 15

Sources

Sources used for this page: sharktankblog.com