Gerty Shark Tank Update

Gerty Shark Tank Pitch

Gerty appeared on Shark Tank Season 17, Episode 2, which aired on October 1, 2025, with Emotional support doll.

Gerty is listed in the Pet Products category. In plain terms, the business is described as Emotional support doll.

Gerty asked the Sharks for $50,000 for 20% equity, implying a valuation of about $250,000.

On the show, Gerty made a listed deal with Kevin O'Leary for $50,000 for 30% equity.

If treated as straight equity, the listed deal works out to about $166,666.667 implied valuation, down from the original $250,000 implied valuation.

This pitch is included as context for the more important question: what happened after Shark Tank.

Gerty After Shark Tank

Gerty accepted an on-air deal for $50,000 for 30% equity. Gerty remained active after the episode. (Gerty Shark Tank Update — Shark Tank Season 17

In addition, Gerty also received strong media attention and an increase in website traffic as Gerty were recognized by notable publishing outlets, including Parade and Entertainment Now. (Gerty Shark Tank Update — Shark Tank Season 17

Gerty company recieved a bit boost in sales after airing. (Gerty Shark Tank Update — Shark Tank Season 17

Gerty marvin Uzor Content Writer | + posts Bio Marvin Uzor is a content contributor for Shark Tank Recap. (Gerty Shark Tank Update — Shark Tank Season 17

Sources

Sources used for this page: sharktankblog.com