Shark Tank Pitch

Seasons 6+ pages were generated with help from AI. Seasons 1-5 were researched and written by hand.

The Snorinator Shark Tank Update

2m

Consumer Products

Pitch Overview
NameThe Snorinator
Main PresentersLloyd, Susan Ecker
Order Shown in Episode1
Final DealDeal was made on the show with sharks Lori Greiner for $100,000 for 25% equity.

The Snorinator Shark Tank Pitch

Lloyd and Susan Ecker appeared on Shark Tank Season 17, Episode 2, which aired on October 1, 2025, with Anti-snoring pillow.

The Snorinator is listed in the Consumer Products category. In plain terms, the business is described as Anti-snoring pillow.

The Snorinator asked the Sharks for $100,000 for 10% equity, implying a valuation of about $1 million.

On the show, The Snorinator made a listed deal with Lori Greiner for $100,000 for 25% equity.

If treated as straight equity, the listed deal works out to about $400,000 implied valuation, down from the original $1 million implied valuation.

This pitch is included as context for the more important question: what happened after Shark Tank.

Offers

Made ByLabelSharks Part of DealSummary
CompanyOffered$100,000 for 10% equity
SharksDealLori Greiner$100,000 for 25% equity

Updates in Shark Tank Episodes

Update SeasonUpdate Episode
No Episode Updates

The Snorinator After Shark Tank

The Snorinator accepted an on-air deal for $100,000 for 25% equity. After filming, the on-air deal closed. (The Snorinator Shark Tank Update — Shark Tank Season 17 , The Snorinator Update | Shark Tank Season 17 ).
After The Snorinator's pitch, The Snorinator reached an agreement with Lori Greiner and guest shark Michael Strahan for a deal worth $100,000 for 25% equity. (The Snorinator Shark Tank Update — Shark Tank Season 17 , The Snorinator Update | Shark Tank Season 17 ).
The deal closed at 25% equity, giving The Snorinator two sharks. (The Snorinator Shark Tank Update — Shark Tank Season 17 , The Snorinator Update | Shark Tank Season 17 ).
With that surge in attention, The Snorinator's website traffic skyrocketed overnight. (The Snorinator Shark Tank Update — Shark Tank Season 17 , The Snorinator Update | Shark Tank Season 17 ).
Lloyd and Susan pitched The Snorinator's anti-snoring pillow on Shark Tank Season 17, seeking $100,000 for 10% equity. (The Snorinator Shark Tank Update — Shark Tank Season 17 , The Snorinator Update | Shark Tank Season 17 ).

Sources

Sources used for this page: sharktankblog.com , sharktankblog.com , Shark Tank Recap , thesnorinator.com .

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