Shark Tank Pitch

Grinds Shark Tank Update

Published:

3m

San Francisco, CA

Grinds Shark Tank Update


Pitch Overview
NameGrinds
Main PresentersMatt Canepa and Pat Pezet
Presenter Image
Grinds Entrepreneurs: Matt Canepa and Pat Pezet
Product Image
Grinds Product Image
Last Known in Business10/12/2022
Main Location

San Francisco, CA

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Order Shown in Episode2
Final DealOffer made from sharks

Grinds Shark Tank Pitch

Matt Canepa and Pat Pezet were looking for something in their pantry to keep them up while working on an Economics project in college when they stumbled upon putting coffee grinds in their mouth. Matt and Pat won a school innovation competition and improved their idea to put the coffee grinds in a pouch and called it Grinds.

Matt and Pat have baseball backgrounds and noticed chewing tobacco was a growing problem in the sport. Grinds targets that market with their healthy alternative to chewing tobacco. Over 20 Major League Baseball teams currently use grinds.

Two days after the San Francisco Giants won the World Series, their manager, Bruce Bochy, gave Matt and Pat a call out of the blue, thanking them for their great product. This gave Matt and Pat the motivation they needed to continue. In 2011 sales were $135k, and in 2012 they are on track for $300k.

Kevin makes a royalty offer but spins the story with his "I won't take any equity" as if the entrepreneurs and everybody watching are stupid. If you take a 15% royalty perpetually, you own something better than 15% equity. You don't take part in costs. It's a lie. Kevin tricks entrepreneurs not by lying but by withholding the truth, which bothers me greatly, and I forbid him to do that.

Robert and Daymond put an offer in with hopes of Daymond's distribution networks scaling Grinds before the other big players take the market space. After some brief attempts at negotiating, Matt and Pat are thrilled to accept the offer.


Offers

Made ByLabelSharks Part of DealSummary
CompanyOffered$75k for 10% of company
SharksOutBarbara CorcoranOut
SharksOfferedKevin O'Leary$100k for 0% of company and 25 cent perpetual royalty
CompanyDeal Never ClosedRobert Herjavec, Daymond John$75k for 15% of company
SharksOutMark CubanOut
CompanyOfferedRobert Herjavec, Daymond John$100k for 15% of company

Mark Cuban
Mark Cuban

Mark Cuban

Out

Daymond John
Daymond John

Daymond John

Offered

Kevin O'Leary
Kevin O'Leary

Kevin O'Leary

Offered

Barbara Corcoran
Barbara Corcoran

Barbara Corcoran

Out

Robert Herjavec
Robert Herjavec

Robert Herjavec

Offered


Updates in Shark Tank Episodes

Update SeasonUpdate Episode
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Grinds After Shark Tank

Matt Canepa and Pat Peze started Grinds with $15k they won from an idea contest at their college, Cal Poly. It appears that the deal with the sharks fell through, and I could not find any discussion on the topic beyond that.

According to a 2019 article at indystar.com

Link Preview

indystar.com

https://www.indystar.com/story/news/local/hamilton-county/westfield/2019/03/12/shark-tank-company-grinds-coffee-pouches-moving-westfield/3137490002

, 70% of Grinds customers are east of the Mississippi River, so they sought to move their manufacturing facility from Oakland, California, to the midwest. Grinds settled on Westfield, Indiana, where they planned to make a $6.7 million investment in building out the location and offer 56 new jobs by 2023 with an average salary of $40k. Some of the decision was due to grant money they received from the city.

In a 2020 article from townepost.com

Link Preview

townepost.com

https://townepost.com/indiana/westfield/grinds-coffee-pouches-opens-new-headquarters-in-westfield

, Matt and Pat were happy with Grinds' move to Westfield, Indiana, and found the employees intelligent and hardworking. As of 2020, Matt and his wife live in San Francisco, while Pat moved to Indiana and has been thrilled with his decision.

As of 2022 Grinds seems to be thriving. About two weeks ago, Grinds Tweeted from @getgrinds

Link Preview

@getgrinds

https://x.com/getgrinds

about changing their logo to GR1NDS—yes that is the number 1—which feels a bit odd to me but okay. Their website is getgrinds.com

Link Preview

getgrinds.com

https://www.getgrinds.com

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