Shark Tank Pitch

Pretty Padded Room Shark Tank Update

Published:

3m

New York, NY

Pretty Padded Room Shark Tank Update


Pitch Overview
NamePretty Padded Room
Main PresentersBea Arthur
Presenter Image
Pretty Padded Room Entrepreneurs: Bea Arthur
Product Image
Pretty Padded Room Product Image
Last Known in Business1/1/2016
Main Location

New York, NY

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Order Shown in Episode3
Final DealAll Sharks went Out

Pretty Padded Room Shark Tank Pitch

Psychotherapy sounds uninviting to me because I imagine an evil genius hypnotizing me. Sigmund Freud more simply refers to psychotherapy as the talking cure and most people just call it therapy. Bea Arthur found psychotherapy uninviting for women and cherrypicked undesirable therapist options to be old doctors or friends who provided terrible advice. Bea created Pretty Padded Room, a way to get psychotherapy from females through video chat and journaling thoughts.

Pretty Padded Room makes money through a subscription model. The business started two and a half years ago as a side project and did $7500 in revenue in its first year. This year's projected sales are $21k.

Bea shares several numbers of her business, but the sharks find they aren't adding up correctly. For example, the number of customers, the revenue per customer, and the annual revenue don't appear to match up.

All the sharks go out. Kevin uses an analogy of seals, sardines, and sharks to convey that he hopes Bea's misstep will be a bloody warning to all future entrepreneurs who come into the Shark Tank without fully knowing their numbers.


Offers

Made ByLabelSharks Part of DealSummary
CompanyOffered$100k for 30% of company
SharksOutBarbara CorcoranOut
SharksOutRobert HerjavecOut
SharksOutMark CubanOut
SharksOutDaymond JohnOut
SharksOutKevin O'LearyOut

Mark Cuban
Mark Cuban

Mark Cuban

Out

Daymond John
Daymond John

Daymond John

Out

Kevin O'Leary
Kevin O'Leary

Kevin O'Leary

Out

Barbara Corcoran
Barbara Corcoran

Barbara Corcoran

Out

Robert Herjavec
Robert Herjavec

Robert Herjavec

Out


Updates in Shark Tank Episodes

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Pretty Padded Room After Shark Tank

Bea Arthur did an interview

Link Preview

interview

https://www.sharktankblog.com/bea-arthur-pretty-padded-room-update

with Shark Tank Blog after airing. Bea hoped her pitch wouldn't air, and she didn't publicize that she would appear on Shark Tank because she anticipated the edit to show her as a "bimbo."

I think it's more important to be kind than right.

—Bea Arthur

Shark Tank is the wrong show if that's her belief. Either way, Pretty Padded Room found an investor after pitching, and Bea took Barbara's advice and hired a CTO. Pretty Padded Room gained 500 users the days after airing.

Bea said she was proud to come up with the name "Pretty Padded Room, a nice place to go crazy." Bea's mentor told her she would be a fool to change the name. According to Bea's LinkedIn

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LinkedIn

https://www.linkedin.com/in/beaarthur

, she changed the name to In Your Corner in 2014 and received $120k through a well-known startup investment program called YCombinator.

Bea released a well-made article in forbes.com

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forbes.com

https://www.forbes.com/sites/beaarthur/2016/06/15/failing-forward-lessons-learned-from-the-end-of-a-startup/?sh=3552f8ad7d86

in 2015, chronicling her journey. In Your Corner did $250k in revenue in 2014 and $419k in revenue in 2015. Bea was caught up in the start-up glam and bought an expensive office in New York despite having a small team who often worked remotely. Bea realized she wasn't running a therapy business but rather a tech company and admitted to wasting money on crappy code from developers to whom she had a barrier communicating and being a boss. Competitors popped up, and therapists on her platform took clients to branch off into personal businesses.

Bea took out horrible loans in desperation to the point she was paying $9k a month in interest. She also borrowed from friends and family and eventually had to fire everyone and run the business solo until closing the business in 2016. Bea said she was in love with her company, and love makes one stupid.

Closing a company is much harder than starting one.

—Bea Arthur

In 2017 Bea Founded a similar therapy service called The Difference, which received an investment from Overlooked Ventures in 2022. In 2022 Bea is active on Twitter at @BeaArthurLMHC

Link Preview

@BeaArthurLMHC

https://x.com/BeaArthurLMHC

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