Published:
3m
Scottsdale, AZ
| Name | MistoBox |
|---|---|
| Main Presenters | Samantha Meis and Connor Riley |
| Presenter Image | |
| Product Image | |
| Last Known in Business | 10/29/2022 |
| Main Location | Scottsdale, AZ Loading Map |
| Order Shown in Episode | 1 |
| Final Deal | Deal was made on the show with sharks Mark Cuban for $75k for 30% of company. |
Samantha Meis and Connor Riley created MistoBox to connect coffee drinkers with small, local coffee roasters, MistoBox sends four artisan coffee blend samples to people's doors through a monthly subscription. If a customer likes a sample he/she can purchase a larger quantity on the MistoBox website.
Samantha and Connor met at the University of Arizona and developed MistoBox in their entrepreneurship program. They are friends and have never dated. Samantha and Connor got their business going by successfully raising $9k on Kickstarter https://www.kickstarter.com/projects/mistobox/mistobox-delivering-delicious-micro-roasted-coffeeLink Preview
Kevin attempts to trip up Samantha and Connor by asking what their customer acquisition cost is, and Samantha surprises him by knowing the number, which is $4.60. In four months of being in business, MistoBox has 700 subscribers. Samantha and Connor often get their coffee samples for free because local roasters want to be included in the platform to get their name out to potential customers.
It was relieving for me to type in an offer from Kevin that didn't involve a royalty that wasted everyone's time. Kevin gave a reasonable deal but Connor and Samantha wanted to work with Mark and gave up more equity to seal a deal with Mark, which Connor playfully says at the end is because Sam has a crush on Mark and Connor likes sports.
| Made By | Label | Sharks Part of Deal | Summary |
|---|---|---|---|
| Company | Offered | $75k for 15% of company | |
| Sharks | Offered | Kevin O'Leary | $75k for 25% of company |
| Sharks | Out | Robert Herjavec | Out |
| Sharks | Out | Lori Greiner | Out |
| Sharks | Out | Daymond John | Out |
| Company | Deal | Mark Cuban | $75k for 30% of company |
| Update Season | Update Episode |
|---|---|
| No Episode Updates | |
Samantha Meis and Connor Riley gave an update on MistoBox in season 7, episode 22 of Shark Tank. Three years after doing the deal with Mark, Misto Box had done $2.5 million in lifetime sales.
Connor went on the Hack The Entrepreneur https://hacktheentrepreneur.com/podcast/connor-rileyLink Preview
Sam handles the design and content while Connor handles some of the operational/ logistics side of things. Sam wrote a blog post on her website, samanthameis.com https://samanthameis.com/why-mistobox-is-a-remote-happy-companyLink Preview
According to dailycoffeenews.com https://dailycoffeenews.com/2020/11/11/clive-coffee-acquires-coffee-subscription-seller-mistobox https://clivecoffee.com/blogs/learn/clive-coffee-acquires-mistobox https://www.mistobox.comLink Preview
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Sam (Samantha) put up the beginning of a website, sunmoonhouse.com http://sunmoonhouse.com/aboutLink Preview
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