Shark Tank Pitch

Stella Valle Shark Tank Update

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New Hope, PA

Stella Valle Shark Tank Update


Pitch Overview
NameStella Valle
Main PresentersPaige Dellavalle and Ashley Jung
Presenter Image
Stella Valle Entrepreneurs: Paige Dellavalle and Ashley Jung
Product Image
Stella Valle Product Image
Last Known in Business11/1/2022
Main Location

New Hope, PA

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Order Shown in Episode4
Final DealDeal was made on the show with sharks Mark Cuban, Lori Greiner for $150k for 35% of company.

Stella Valle Shark Tank Pitch

Paige Dellavalle and her sister, Ashley Jung, were West Point Cadets and Army officers who had a vision for their life after the military. With a $1k loan, they started Stella Valle, a jewelry line that represents their style and unique background.

Last year's sales were $37k and Paige and Ashley project to sell $80k this year. The girls have tested selling their jewelry through trunk shows in Bloomingdales and see a promising possibility of being picked up by Bloomingdales.

The girls want to focus on doing more trunk shows and move slowly to build brand recognition before going for mass distribution to be placed on the shelf next to other brands.

Three sharks go out despite Paige and Ashley trying to guilt them into making a deal because Ashley did military service for 15 months in Afghanistan. Lori is interested in the girls' story and Mark started a fund called the Fallen Patriot Fund. Lori and Mark team up and make a deal with Paige and Ashley for Stella Valle.


Offers

Made ByLabelSharks Part of DealSummary
CompanyOffered$150k for 25% of company
SharksOutKevin O'LearyOut
SharksOutRobert HerjavecOut
SharksOutDaymond JohnOut
SharksDealMark Cuban, Lori Greiner$150k for 35% of company

Mark Cuban
Mark Cuban

Mark Cuban

Made Deal

Daymond John
Daymond John

Daymond John

Out

Kevin O'Leary
Kevin O'Leary

Kevin O'Leary

Out

Lori Greiner
Lori Greiner

Lori Greiner

Made Deal

Robert Herjavec
Robert Herjavec

Robert Herjavec

Out


Updates in Shark Tank Episodes

Update SeasonUpdate Episode
No Episode Updates

Stella Valle After Shark Tank

According to a 2021 article by oldgradclub.com

Link Preview

oldgradclub.com

https://www.oldgradclub.com/live/episode-01-slow-travel-49lnr-wpt64-ydt7s-hh9a8-hm9nm

, Paige Dellavalle and Ashley Jung were recruited as swimmers at West Point Military Academy. After the deal with Mark Cuban and Lori Grenier Stella Valla got on QVC and in 2016 launched a more budget-friendly line for Target.

According to nj.com

Link Preview

nj.com

https://www.nj.com/news/2019/11/shark-tank-victors-launch-pop-up-jewelry-shop-in-hunterdon-for-the-holiday-season.html

, Paige Dellavalle Walker graduated from West Point in 2009 but did not have to serve in the military due to shoulder surgery. Ashley Dellavalle Jung who previously graduated was finishing up her military service around that time. The girls started Stella Valle and had many ups and downs and learning along the way. Their jewelry had drastically changed since being on Shark Tank. In 2019 around 85% of their sales came from online sales and the rest from around 100 retailers.

Paige and Ashley sought to raise more money to grow, and Mark and Lori had already made back more than 10x their initial investment, so in January 2019, Mark and Lori gave their equity back to Paige and Ashley for free and let the two try and raise money on their own. Stella Valle did a pop-up store in Flemington, New Jersey, for the holiday season in 2019.

As of 2021 90% of their sales were online. As of November 2022 the Stella Valle website, stellavalle.com

Link Preview

stellavalle.com

https://stellavalle.com

is no longer active. The Instagram, @stellavalle

Link Preview

@stellavalle

https://www.instagram.com/stellavalle

last Tweeted in April 2022. There appear to be some pieces available on their Amazon

Link Preview

Amazon

https://www.amazon.com/stores/page/BEEE87BA-CA5E-4BA5-94B0-08DAFF98534B?ingress=2&visitId=06cfdd16-9013-4fbc-a67e-5001cca9bba7&ref_=ast_bln

store as of November 2022. The last Tweet from @stellavallenyc

Link Preview

@stellavallenyc

https://x.com/stellavallenyc

in 2018. It is difficult to gauge the status of the business as of 2022.

In 2022 Ashley's Instagram, @ashleydellavallejung

Link Preview

@ashleydellavallejung

https://www.instagram.com/ashleydellavallejung

shows her happy with her family and the same goes for Paige on her Instagram, @paigedellavallewalker

Link Preview

@paigedellavallewalker

https://www.instagram.com/paigedellavallewalker

.


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