Shark Tank Update
Shark Tank Pitch
Chocomize Shark Tank Update
Published:
4m
Saugus, MA
| Name | Chocomize |
|---|---|
| Main Presenters | Joe Dauenhauer |
| Presenter Image | |
| Product Image | |
| Last Known in Business | 12/15/2022 |
| Main Location | Saugus, MA Loading Map |
| Order Shown in Episode | 3 |
| Final Deal | All Sharks went Out |
Chocomize Shark Tank Pitch
Fabian (not present in Shark Tank) is from Germany and created Chocomize to allow people to create custom chocolate bars. Chocomize can also add photos or special messages, which work great for doing business for company events. Joe Dauenhauer joined Chocomize a year and a half ago and owns 18% equity, and is representing Chocomize in Shark Tank by himself.
Two years ago, sales were $500k, and last year they dropped to $440k, which Joe attributes to the complexity they had in building a new production facility. Joe says they are the biggest player in the customizable chocolate space but admits that it's a small, costly space. Joe feels he and the Chocomize team differentiate themselves from the competition by being good at their jobs. Joe wants to use part of the money to create new packaging.
Kevin offers Joe $500k to leave Chocomize and start a new company with Kevin. The rest of the sharks go out, and Joe is loyal to his Chocomize team and doesn't even consider Kevin's offer. Kevin promised to order a "You're dead to me" bar and send it to Joe.
Offers
| Made By | Label | Sharks Part of Deal | Summary |
|---|---|---|---|
| Company | Offered | $500k for 20% of company | |
| Sharks | Offered | Kevin O'Leary | $500k and for 75% of a new company and Joe leave Chocomize and get 25% of new company |
| Sharks | Out | Robert Herjavec | Out |
| Sharks | Out | Mark Cuban | Out |
| Sharks | Out | Barbara Corcoran | Out |
| Sharks | Out | Lori Greiner | Out |
Mark Cuban
Out
Barbara Corcoran
Out
Kevin O'Leary
Offered
Lori Greiner
Out
Robert Herjavec
Out
Updates in Shark Tank Episodes
| Update Season | Update Episode |
|---|---|
| No Episode Updates | |
Chocomize After Shark Tank
According to a 2010 article by nytimes.com https://www.nytimes.com/2010/10/03/business/03proto.html http://www.cnn.com/2010/LIVING/07/27/chocomize.sweet.success/index.html and cnn.com Link Preview
nytimes.com , Eric Heinbockel, Fabian Kaempfer, and Nick LaCava met while attending Columbia University in New York City. They were all surprised when they could not find a job after college. They had discussed business ideas for months but came across the idea when Nick accidentally left candy in his car, and it all melted together. They were able to sell what they could including Fabien's car and raise money from family and friends including Nick's grandparents. Fabien's brother worked for a company in Germany, Chocri, that successfully ran a similar business which validated their idea. Fabien even interviewed at Chocri. Chocri's COO, Carmen Magar, stated, "We warmly welcomed Fabian to see the production only for our idea, website, and processes to be copied two months later."Link Preview
cnn.com
Chocomize was mentioned in Oprah Winfrey's magazine and caused a surge in orders. Nick had been the captain of the Columbia rowing team and called in rowers to help pack chocolate bars. Within six months, Chocomise was profitable and soon earned $400k in annual revenue. According to Nick's LinkedIn https://www.linkedin.com/in/nicholas-lacava-639b7849/details/experience https://www.linkedin.com/in/eric-heinbockel-95a9b812, he left Chocomize in 2011. According to Eric's LinkedIn Link Preview
LinkedIn , he left in 2012.Link Preview
LinkedIn
Joe Dauenhauer did an interview with Shark Tank Blog https://www.sharktankblog.com/chocomize-update-interview/?csspreview=true after airing on Shark Tank. Joe was running a hedge fund in New York City and had a room to rent. Fabien Kaempfer responded to the Craigslist ad and moved in. Joe decided to work with Fabien because they had complementary skills. Fabien was not allowed to pitch on Shark Tank because Shark Tank's rules were that you had to be a U.S. citizen, and Fabien was German.Link Preview
Shark Tank Blog
In 2012 sales dipped because Chocomise received a $200k investment which they were deploying into their new facility. In 2013 they had done $800k before the end of the year Shark Tank airing surged them past $1 million in revenue for the year. Some of their clients included Buick, Google, and many weddings.
According to Joe Dauenhauer's LinkedIn https://www.linkedin.com/in/joseph-dauenhauer-a162b78 https://medium.com/@JoeyDauenhauer, he left Chocomize in January 2014 and went to Singapore for a currency trading job. Joe wrote an article in his Medium account, @JoeyDauenhauer Link Preview
LinkedIn , in August 2017, informing people about the potential of cryptocurrency. Crypto exploded in value for a few months following this. His next and only other post came in 2018 where he said he was spending much of his time in both Singapore and the U.S. as Head of Business Development USA for a crypto company called Centareum appears to have died in 2019.Link Preview
@JoeyDauenhauer
The last info I found on Joe was his 2018 Medium article. I would guess he is somewhere in the range of broke, living on a friend's couch, to wealthy, living it up on a beach. His name will probably pop up again somewhere in the future. According to Fabien's LinkedIn https://www.linkedin.com/in/fabiankaempfer, he still runs Chocomize in 2022.Link Preview
LinkedIn
The Chocomize Facebook https://www.facebook.com/Chocomize https://x.com/Chocomize https://www.instagram.com/chocomize https://www.chocomize.com, Twitter, @Chocomize Link Preview
Facebook , and Instagram, @chocomize Link Preview
@Chocomize , have been silent since 2021 but the website, chocomize.com Link Preview
@chocomize , appears to be active and selling customizable chocolate as of 2022.Link Preview
chocomize.com
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