Shark Tank Pitch

Swimzip Shark Tank Update

Published:

3m

Prairie Village, KS

Swimzip Shark Tank Update


Pitch Overview
NameSwimzip
Main PresentersBetsy Johnson and Berry Wanless
Presenter Image
Swimzip Entrepreneurs: Betsy Johnson and Berry Wanless
Product Image
Swimzip Product Image
Last Known in Business1/26/2023
Main Location

Prairie Village, KS

Loading Map

Order Shown in Episode1
Final DealOffer made from sharks

Swimzip Shark Tank Pitch

Betsy Johnson got skin cancer at age 26, which led to her creating a business to protect people who may be exposed to too much direct sunlight. Betsy lives in Kansas and works with her brother, Berry Wanless, who lives in Pennsylvania, on a sun-protective swim line called Swimzip.

Betsy designs the clothing and works directly with the manufacturer. Swimzip did $18k in sales last year and $225k in sales this year with $100k profits without paying themselves. They sell trough their website, Amazon, and Target's website. They hope to expand into Target's retail stores, but Daymond advises against it due to smaller margins and risks of significant returns that could crush them.

Daymond specializes in clothing and is the first shark out, which brings out Betsy's emotions and purpose-driven determination to build the Swimzip brand.

If we knew the things we should be afraid of in business, we may have never started...The best way to get over doubt and inexperience is simply action.

—Robert Herjavec

Lori made an offer, which after some deliberating, Betsy and Berry gave a distant counteroffer. Berry believes Swimzip can grow the business alone while Betsy wants to accept Lori's offer. Betsy and Berry eventually agree to accept Lori's offer.


Offers

Made ByLabelSharks Part of DealSummary
CompanyOffered$60k for 5% of company
SharksOutDaymond JohnOut
SharksOutRobert HerjavecOut
SharksOutMark CubanOut
SharksDeal Never ClosedLori Greiner$60k for 20% of company
CompanyOfferedLori Greiner$120k for 20% of company

Mark Cuban
Mark Cuban

Mark Cuban

Out

Daymond John
Daymond John

Daymond John

Out

Kevin O'Leary
Kevin O'Leary

Kevin O'Leary

Lori Greiner
Lori Greiner

Lori Greiner

Offered

Robert Herjavec
Robert Herjavec

Robert Herjavec

Out


Updates in Shark Tank Episodes

Update SeasonUpdate Episode
No Episode Updates

Swimzip After Shark Tank

Betsy Johnson went on the The Evolution Podcast

Link Preview

The Evolution Podcast

https://podcasts.apple.com/us/podcast/betsy-johnson/id1227497525?i=1000385428802

in 2017. Betsy credits a high school entrepreneur class with getting her gears spinning on creating a business and furthering her business and finance knowledge in college. Betsy took a steady job at Boeing, followed by Disney doing digital media before going all in on Swimzip. Betsy ran the buisness out of her apartment while borrowing her husband, Matt's, laptop.

Betsy went on the Talking Business Now

Link Preview

Talking Business Now

https://podcasts.apple.com/us/podcast/betsy-johnson-of-swimzip-takes-a-swim-with-the-sharks/id709780806?i=1000430361538

podcast in 2014. At that time the Shark Tank episode had aired and the deal with Lori had not yet closed. According to kcsourcelink.com

Link Preview

kcsourcelink.com

https://www.kcsourcelink.com/blog/post/blog/2018/04/12/swimming-with-the-sharks

, SwimZip matched the sales they did the entire previous year in the days following their episode airing. It is not evident that the deal with Lori ever finalized but Betsy trudged on, and sales doubled each year following as of 2017. In 2017 Matt (Betsy's husband) joined the company full-time.

As of 2023, Swimzip's can be purchased on their website, swimzip.com

Link Preview

swimzip.com

https://swimzip.com

. They are very active on their Instagram, @swimzip

Link Preview

@swimzip

https://www.instagram.com/swimzip

. They also keep their Facebook

Link Preview

Facebook

https://www.facebook.com/SwimZip

and Twitter, @SwimZip

Link Preview

@SwimZip

https://x.com/SwimZip

, periodically updated as of 2023.

As of 2023, Betsy is very involved and active on SwimZip's social media. I could not find any follow-up on Berry Wanless or mention of him on the website so he may or may not still be involved.


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