Shark Tank Pitch

Seasons 6+ pages were generated with help from AI. Seasons 1-5 were researched and written by hand.

Sleeping Baby Shark Tank Update

2m

Children

Pitch Overview
NameSleeping Baby
Main PresentersBrett Parker, Stephanie Parker
Order Shown in Episode1
Final DealDeal was made on the show with sharks Daymond John for $200,000 for 20%.

Sleeping Baby Shark Tank Pitch

Brett Parker and Stephanie Parker appeared on Shark Tank Season 6, Episode 1, which aired on September 26, 2014, with zipadee zip baby swaddle suits.

Sleeping Baby is listed in the Children category. In plain terms, the business is described as zipadee zip baby swaddle suits.

Sleeping Baby asked the Sharks for $200,000 for 10%, implying a valuation of about $2 million.

On the show, Sleeping Baby made a listed deal with Daymond John for $200,000 for 20%.

If treated as straight equity, the listed deal works out to about $1 million implied valuation, down from the original $2 million implied valuation.

This pitch is included as context for the more important question: what happened after Shark Tank.

Offers

Made ByLabelSharks Part of DealSummary
CompanyOffered$200,000 for 10%
SharksDealDaymond John$200,000 for 20%

Updates in Shark Tank Episodes

Update SeasonUpdate Episode
No Episode Updates

Sleeping Baby After Shark Tank

The on-air Daymond John deal did not close, but Sleeping Baby kept operating, broadened from the original Zipadee-Zip into related sleepwear and baby accessories, and was reported at about $5 million in annual revenue by 2023 (Shark Tank Blog Sleeping Baby update ).
The retail footprint is still active: sleepingbaby.com redirects to Blooming Baby, where Zipadee-Zip remains part of the Sleeping Baby brand and is sold alongside baby and toddler products (SleepingBaby.com / Blooming Baby , Blooming Baby Zipadee-Zip explainer ).
Before Shark Tank, the business already had meaningful traction: Entrepreneur reported 25,000 Zipadee-Zips sold and more than $1 million in sales going into the pitch (Entrepreneur profile on Sleeping Baby ).

Sources

Sources used for this page: Shark Tank API pitches , Shark Tank API episodes , sharktankblog.com , entrepreneur.com , sleepingbaby.com , mybloomingbaby.com .

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