Controlled Chaos Shark Tank Update

Controlled Chaos Shark Tank Pitch

Alanna York and Maureen Emerson appeared on Shark Tank Season 7, Episode 13, which aired on January 7, 2016, with Curl defining creme for curly, frizzy and wavy hair.

Controlled Chaos is listed in the Cosmetics Beauty category. In plain terms, the business is described as Curl defining creme for curly, frizzy and wavy hair.

Controlled Chaos asked the Sharks for $50,000 for 20%, implying a valuation of about $250,000.

On the show, Controlled Chaos made a listed deal with Lori Greiner for $60,000 for 50%.

If treated as straight equity, the listed deal works out to about $120,000 implied valuation, down from the original $250,000 implied valuation.

This pitch is included as context for the more important question: what happened after Shark Tank.

Controlled Chaos After Shark Tank

Controlled Chaos accepted an on-air Shark Tank deal for $60,000 for 50%. The on-air deal did not close. Follow-up reporting lists the company as in business. (Controlled Chaos

Controlled Chaos reported annual revenue of $3.5 million. (Controlled Chaos

As of April, 2023, she's still in business and has an Amazon store. (Controlled Chaos

The official website for Controlled Chaos is listed as controlledchaoshair.com. (Controlled Chaos website

Sources

Sources used for this page: Shark Tank API pitches