Sunscreenr Shark Tank Update

Sunscreenr Shark Tank Pitch

Dave Cohen appeared on Shark Tank Season 8, Episode 6, which aired on October 28, 2016, with device that detects where sunscreen is missing on your skin.

Sunscreenr is listed in the Software Tech category. In plain terms, the business is described as device that detects where sunscreen is missing on your skin.

Sunscreenr asked the Sharks for $800,000 for 10%, implying a valuation of about $8 million.

On the show, Sunscreenr made a listed deal with Kevin O'Leary for $800,000 for 33.3%.

If treated as straight equity, the listed deal works out to about $2.4 million implied valuation, down from the original $8 million implied valuation.

This pitch is included as context for the more important question: what happened after Shark Tank.

Sunscreenr After Shark Tank

Sunscreenr accepted an on-air deal with Kevin O’Leary, but the deal fell apart during due diligence. (Sunscreenr Shark Tank Blog update

The company’s post-show story was dominated by fulfillment problems. As of 2021, Shark Tank Blog reported that Kickstarter backers still had not received units. (Sunscreenr Shark Tank Blog update

By 2022, the product remained unavailable, social media had gone quiet, and the website was down. (Sunscreenr Shark Tank Blog update

The founder later promoted a related UV Reveal product, but that product was also unavailable in the follow-up reporting, so Sunscreenr is best treated as a failed launch/out-of-business company. (Sunscreenr Shark Tank Blog update

Sources

Sources used for this page: Shark Tank API pitches