Human Bobber Shark Tank Update

Human Bobber Shark Tank Pitch

Justin Rietema and Doug Schultz appeared on Shark Tank Season 9, Episode 5, which aired on October 22, 2017, with saddle flotation device, swim life jacket.

Human Bobber is listed in the Fitness Outdoors category. In plain terms, the business is described as saddle flotation device, swim life jacket.

Human Bobber asked the Sharks for $120,000 for 15%, implying a valuation of about $800,000.

On the show, Human Bobber made a listed deal with Mark Cuban and Kevin O'Leary for $120,000 for 33.3%.

If treated as straight equity, the listed deal works out to about $360,360.36 implied valuation, down from the original $800,000 implied valuation.

This pitch is included as context for the more important question: what happened after Shark Tank.

Human Bobber After Shark Tank

Human Bobber accepted an on-air deal, but the follow-up says the deal did not close after filming. (Human Bobber Shark Tank Blog update

The company kept selling its floating foam life jackets and boating accessories after the episode. (Human Bobber Shark Tank Blog update

Human Bobber products have remained available through Amazon and the company’s own sales channels. (Human Bobber Shark Tank Blog update

The company is still best understood as a niche boating-safety product business rather than a broad apparel or outdoor brand. (Human Bobber Shark Tank Blog update

Sources

Sources used for this page: Shark Tank API pitches