SnoofyBee Shark Tank Update

SnoofyBee Shark Tank Pitch

Amy Perry and Michael Perry appeared on Shark Tank Season 9, Episode 8, which aired on November 5, 2017, with portable diaper changing pad.

SnoofyBee is listed in the Children category. In plain terms, the business is described as portable diaper changing pad.

SnoofyBee asked the Sharks for $85,000 for 10%, implying a valuation of about $850,000.

On the show, SnoofyBee made a listed deal with Lori Greiner for $120,000 for 20%.

If treated as straight equity, the listed deal works out to about $600,000 implied valuation, down from the original $850,000 implied valuation.

This pitch is included as context for the more important question: what happened after Shark Tank.

SnoofyBee After Shark Tank

SnoofyBee's on-air deal did not close, but the family-run baby-products company continued selling after Shark Tank. (SnoofyBee Shark Tank Update

The founders tested adjacent products after airing, including a Snug n Go Baby Carrier Kickstarter that was ultimately canceled. (SnoofyBee Shark Tank Update

The product line later included Chewy Buckle Teethers, an earth-friendly diaper baggy dispenser and suction-bottom bowls, while outside update reporting put annual revenue around $1 million. (SnoofyBee Shark Tank Update

Sources

Sources used for this page: Shark Tank API pitches